Developing a Public Support Strategy

A youth-friendly, practical and informative online toolkit, developed by Dance4life, that helps your coalition to develop a strategy on public support to work towards building a critical mass to support your advocacy priorities. In a guided way you look at clearly identifying the objectives and processes of your coalition’s campaigns and communication. It covers what you need to share and whom to share with to meet your public support goals. It describes media activities, defines priorities, time frames, target audiences, staff assignments, and resources. This toolkit and accompanying format allows you to strategise your activities and efforts.